Kick start business growth

The Australian Shoe Fair has been developed as a result of demand from suppliers and industry stakeholders for a high quality, industry operated and truly independent footwear fair for the Australian market.

Dates & Venue
12 - 14 February 2012
Sydney Exhibition Centre, Darling Harbour

Getting to the Venue >>

Sunday         12  February 2012      10am - 6pm
Monday        13  February 2012        9am - 5pm
Tuesday       14  February 2012         9am - 4pm


WHO VISITS
Footwear Buyers, Directors, CEO's, Business Owners, Store Managers & Group Managers 

Retail visitors include: Davies Shoes, David Jones, Easy Living Footwear, Fine Feathers Boutique, High On Heels, Lost Soles, Myer, Rebel

International visitors: The Fair attracts 100+ Visitors from South America, Europe, Asia, India & New Zealand.

Download the Sydney 2011 Post Show Fact Sheet

Download the Melbourne 2011 Post Show Fact Sheet


WE BRING THE BUYERS TO YOU

Supported by a comprehensive marketing campaign the Australian Shoe Fair will bring you qualified and targeted trade visitors by:

//  Direct mail campaign of personalised invitations around Australia and Overseas to industry relevant buyers
//  Unlimited free trade invitations for exhibitor distribution
//  Regular visitor newsletters outlining new developments
//  Email, fax and SMS communications to visitors in the lead up to the Fair
// Advertising, trade invitation inserts and editorial coverage in leading publications
// Intensive PR campaign to generate media coverage


WHY PARTICIPATE

//  Raise your profile and consolidate your position in the industry
//  Accelerate your sales cycle using face-to-face marketing
//  Harness new business opportunities from 1000s of companies
//  Network within your industry and develop new business leads
//  Develop direct relationships with current and prospective buyers and overcome objections
//  Promote your latest ranges to a highly targeted audience
//  Create brand awareness

 

Exhibitor Testimonials

See below what our exhibitors had to say about the Australian Shoe Fair...

"The fair was great. Fantastic new contacts and opened up new accounts. Orders were written at the fair and still ongoing."  Wendy Creech, Allied Footwear

"Fantastic Fair, wrote orders. Huge amount of new customers." Amanda Bennetts, Bennetts Boots

"Really good response to our new range; picked up new customers."  Kveta Fiebiger, Fiebiger Shoes

"Good fair. Constantly busy, lots to follow up on."   Melissa Lamante, Billie Group

"Very happy, our first fair, wrote orders - lots of leads."   Alana Giblin, Marttini Shoes

"Good show; very successful, met new clients and lots of regulars wrote orders."   Jenny Charlton, Charlton Agencies

" Really good show, we were very happy with the response. Wrote orders and met with serious buyers."   Belinda Lui, Belanci

"Really good fair, picked up lots of new retailers. Exceeded our expectations."   Cushla Buswell, Minx

"We launched the label in Sydney 2009 - visitors were attuned to the brand and eager to visit in Melbourne. We picked up new stores in Adelaide, Queensland, Melbourne and Perth, including high end boutiques. Overall we picked up more new stockists than expected."   Natalie Lomas, Rockin' Reptile

"Excellent! Our first fair, better than we expected."   Jojo Huizhou, Lamo Australia

"An excellent opportunity to show off new brand of footwear."   Wallis Piper, Mai Shoes

"Excellent opportunity to catch up with our customers that remain loyal to our brands."   Ken Speers, Shoes on Line Enterprises

"A great fair! Well Done!"   Craig Cookesley, Solemate

"Positive, given current retail climate."   Malcolm Port, Fujian Footwear